More and more people are traveling to explore themselves sexually. Hotels respond to inquiries and score points with new offers.
There is a growing trend to use travel to improve one’s sexuality. Open-minded travelers in particular would welcome this type of vacation. Hotels and resorts worldwide are adapting to this development and offering special packages and programs for sexually motivated travelers. This is reported by CNN.
According to the Global Wellness Institute, global wellness tourism could be a $1.4 trillion industry by 2027. Sexual wellness programs are on the rise.
Conde Nast Traveler named sexual wellness as one of the top travel trends for 2024. Suzannah Weiss, sex educator and author, told CNN that many people explore their sexuality while traveling as a way to release tension and dissatisfaction in their sex lives. “A vacation is a great way to reconnect sexually,” says Weiss.
According to CNN, one of the most comprehensive sexual wellness offerings exists at Miraval Arizona, an exclusive resort and spa. Several programs are offered here that focus on sexual wellness. In particular, the “Optimize Your Sex Life” course aims to help participants better understand what motivates their partners when it comes to sex.
Holidaymakers are given helpful tips that they can test directly in their hotel room and then use at home. According to CNN, the group courses cost around 116 euros per person, but individual treatments can also be booked. Sexual therapist Lindy Rivers says, “Everyone has a different idea of a good sex life, and I try to cater to that.”
But sexual wellness offerings are also becoming increasingly popular in other parts of the world. In Mexico, for example, guests at the luxury resort SHA Mexico can choose between four personalized health programs and, if desired, book additional treatments to improve sexual well-being.
This includes, among other things, shock wave therapy for erectile dysfunction and physiotherapy for the pelvic floor muscles for women. The hotel boss tells CNN: “Sexual health evolves with age, but with a holistic medical approach, these changes can be realistically managed to improve sexual satisfaction and fulfillment, thereby integrating wellness into our guests’ entire lives.”
Other hotels, such as the Lonfellow in Portland, Maine in the US, cater exclusively to women struggling with the challenges of menopause. The spa’s manager, Melissa DeLois, tells CNN: “Nobody really teaches us about menopause; “The only thing I knew about it was that you get hot flashes and you miss your period […] We just try to make the topic as accessible as possible and talk about it a lot.”
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