(Warren, Michigan) CUV, SUV, whatever you call it, the sport utility vehicle is a stretched hood, a flat roof and a steeply sloping rear hatch. It’s nice to round the corners, stretch its silhouette, refine the design of the glass surfaces, soften that of the grille and shape the sides to try to evoke something else. Wasted effort. Nothing looks more like an SUV than another SUV.

The proliferation of SUVs therefore encourages a certain standardization. Therefore, we can understand the reluctance of designers to move away from it. Buick intends to take this risk with the Envista, although the American brand presents its latest model as “an urban SUV”. To the eye, this terminology does not stick to him at all, but we must admit that from a distance, he looks like a miniature Lamborghini Urus. So, come a little closer, the silhouette of the Envista appears more complex than it seems, more difficult to categorize too. Our bewilderment at the object delights Steve McCabe, one of Envista’s stylists.

“If everyone is surprised, then we have succeeded in arousing the curiosity of consumers. Even more, this clearly assumed mix of genres has, in part, the ambition to capture the buyers weary of SUVs, but also to put Buick back in the spotlight.

Designed in the United States, produced in South Korea, the Envista made its debut on the Chinese market last December. Differences ? Yes, but they are mostly under the hood. The Chinese version lifts this one to a 1.5L four-cylinder engine while a 1.2L (and one cylinder less) is found aboard the North American Envista. This mechanism revisited by the engine manufacturers proves to be lighter than the previous generation. The use of a more sophisticated turbocharger has made this engine less sharp and quicker to keep its promises. On that note, it produces 136 hp and 162 lb-ft of torque. Pending certificates from the U.S. Environmental Protection Agency (EPA) and Natural Resources Canada (NRCan), the designers estimate just under 8 L/100 km as the average fuel consumption rating of the Envista.

While Chinese buyers are offered a continuously variable transmission (CVT), the North American Envista will get a traditional six-speed automatic transmission.

The Canadian distributor has not yet determined its prices, but promises to communicate them shortly before the commercialization of this model, scheduled for the end of the summer.

Cleverly bodied, the Envista frees up plenty of rear-seat space – a big selling point when it comes to selling a car to Chinese families. North American consumers won’t mind.

Built on an architecture similar to that of the Encore GX, the Envista gives occupants of the bench seat more legroom. However, they will have to deal with less clearance at shoulder level and under the headliner. In addition, despite the gaping opening of its tailgate, the Envista is also a little less greedy (586 L compared to 665 L for the Encore GX).

To minimize production costs, the interior furniture is taken entirely from the Encore GX, which was, it should be remembered, redecorated this year. That’s to say ? A redesigned instrument cluster, an oversized center screen (11″) and a flat steering wheel in its lower part. The appliqués, materials and textures vary according to the chosen version. There are three: Preferred, ST, and Avenir. And each one, judging by the displays set up at this preview at the General Motors Design Dom in Warren, Mich., is inspired by women. An observation far from making the brand managers wince. They bluntly admit that women make up more than 50% of customers in the United States. Their Canadian counterparts do not reveal their demographics, but until recently, the importance of finding a female ambassador to succeed Maripier Morin was recognized.